About the workshop

The Empathy Building workshop is a 3-day workshop that teaches you from the ground up, how to understand customers, build empathy, gain insights and use those insights to build better solutions for customers. You’ll learn how to leverage empathy when bringing products and services to market.
Recommended number of participants is 5-8 people

Benefits of this workshop

This Workshop:

  • Teaches you how to observe, ask the questions that are needed to gain the information you set out to
  • Shows you how to identity the right people when you embark on a journey of discovering your customers
  • Helps you learn and build empathy for a wide variety of users as you build products to bring to market

Workshop Breakdown

Here you will learn how to equip your team to successfully gather the relevant information and the insights gleaned to inform product solutions. You’ll map out everything necessary, from the right people to talk to, the right questions to ask, and the resources needed to successfully carry out your user empathy research.

Learn the process of immersion. Empathy is one of creative thinking’s most powerful assets, and a bedrock for innovation. You’ll learn here how to understand and see from your customers’ perspective, helping you devise better solutions for them.

You’ll learn here how to gather the data and use it to build innovative and customer-friendly solutions for customers.

Your Facilitator

workshop host

Susan Onigbinde, is founder and CEO of DODO, a design, strategy and innovation agency in Lagos. She holds Certification and years of experience in Design Strategy, Design Research, Design Thinking and Business Design. She’s spent the past few years helping organizations use design to solve challenges and bring better products to market.

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